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Our sustainability strategy

Home Page / Our sustainability strategy

Our commitment to our customers, our colleagues and our climate 

We love holidays as much as you do – and we want to create happy memories for our customers. But we also know that going on holiday has an impact on the environment and needs to be more sustainable so we can keep enjoying our getaways for the long term.  

Why do we care? Because we take pride in doing the right thing for our customers, our colleagues and the communities that welcome us – it’s at the heart of everything we do here at Jet2. 

That’s why we’re taking action today for a better tomorrow, reducing that impact and becoming an even more responsible business. 

In the short term, we’re taking a practical approach and investing in what we know works now, but we’re also keeping a close eye on developing technologies so we can stay flexible in the long term. We can’t do everything right away, so we won’t try to impress you with the latest jargon or waste our resources on things we’re not confident will work.  

We’ll always tell you exactly what we’re doing, when and why. We’re on a journey and we want to take you on it too – in the air, and on the ground.

Highlights of our sustainability journey so far

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Investment in new aircraft  

We've brought newer and more fuel-efficient planes into our fleet   

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Fuelling our planes from household waste     

We’ve invested in a new Sustainable Aviation Fuel (SAF) plant  

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Going electric   

Over half of the ground service equipment we own is powered by electricity  

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Reduction in single-use plastic   

In 2023, we stopped using 22 million single-use plastics 

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Top 10 for sustainability  

Platinum rated out of 100 global airlines*   

*Out of 100 airlines in the CAPA-Envest Global Airline Sustainability Benchmarking and Rating Report 2023 

Sustainability across your journey 

Our strategy considers sustainability across your journey – on the ground and in the air.

In the air

On the ground

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Social Value

The key to our long-term success is people. That includes a talented workforce from a broad range of backgrounds, plus well-supported communities in the places we operate here in the UK and in the destinations we fly to. Our strategy also includes our social value framework, through which we’ll continue to support our colleagues and local communities by adding positive value through the opportunities we create.


Our colleagues

We’re committed to retaining and attracting the very best talent. From our training and development programmes to our wellbeing activities, we strive to make Jet2 one of the best places to work. We also believe every role at Jet2 is a sustainability role – you can hear it from our colleagues by reading about their experiences in our strategy.

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Where we operate

From our big investments in more efficient aircraft and SAF to working with emerging talent and our annual donations to charitable organisations of over £500,000 per year, we team up with lots of important partners to achieve our sustainability goals. We also pledged £650,000 of apprenticeship funding to support independent travel agent partners in developing the next generation of talent in their stores.  


A snapshot of our plan for the next 10 years 

  • We’ll reduce our carbon intensity by 35% by 2035, in line with the official science-based aviation targets
  • 99% of the ground service equipment we own will be powered by electricity by 2035 
  • We’ll increase our Certified Sustainable Hotels collection to at least 3,000 properties 
  • We’re committing to holding ourselves accountable through annual disclosure reports 

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Want to know more

Want to know the ins and outs of our sustainability approach? You can find out about all the details in our full strategy report.  


Certified Sustainable Hotels

Looking for a more responsible way to stay? Then choose a Certified Sustainable Hotel as part of a Jet2holidays package. This range gives you the option to choose accommodation that’s been certified by an independent organisation for meeting an official global standard for sustainability.

Discover the collection

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New aircraft

We now operate with Airbus A321neo aircraft

*Charges apply