Article
Jet2.com and Jet2holidays fly high again at Globe Awards
Published: Mon 20 Jan 2025 at 09:30
Jet2.com and Jet2holidays have triumphed once again at the Travel Weekly Globe Awards, by winning three coveted prizes voted for by the travel industry and independent travel agents.
Taking home the title for the ninth consecutive year, Jet2holidays was presented with the Best Short-Haul Operator accolade at the awards ceremony held at JW Marriott Grosvenor House in London.
In recognition of its partnership approach to working with independent travel agents, Jet2holidays was also voted as the Best Trade-Friendly Brand for the fifth year running. This award celebrates the company’s Partners2Success approach, which has seen it continually invest in its independent travel agency and homeworker partners to help them grow their businesses and drive sales.
This industry-leading approach includes Jet2holidays always looking at new and inventive ways in which it can encourage customers to engage with independent travel agent partners. As well as supporting agency partners with everything from marketing collateral to real-time sales data to identify trends, Jet2holidays continually drives customers to agency partners by including the prominent ‘Contact your local independent travel agent’ message across a range of channels including onboard announcements, onboard magazines, social media, direct mail, TV advertising, email, brochures and online.
Rounding off the success, leading leisure airline Jet2.com took home the award of Best Short-Haul Airline for an unprecedented 12th time.
The Travel Weekly Globe Awards are widely regarded as one of the most prestigious ceremonies in the travel industry in recognition of the very best companies and individuals, voted for by frontline travel agents in a range of categories. The accolades reflect the companies, brands and destinations that have gone above and beyond in support of their trade partners and customers in the past year.
Alan Cross, Director of Travel Agent Relationships at Jet2holidays, said: “We are delighted to have triumphed at the Travel Weekly Globe Awards, with our trade-friendly approach receiving recognition once again. The prestigious ceremony is seen as the Oscars of the travel industry, so to win a hat trick of awards is an incredible achievement. We have an enormous amount of appreciation for the continued support we receive from independent travel agent partners and homeworkers, and we are totally committed to strengthening our relationships in the years to come.
“Our travel agent team work tirelessly to ensure that we go above and beyond to support agency partners, with these latest awards proving yet again that this partnership approach is working. As we look ahead to our biggest year yet, we are committed to continuing our successful Partners2Success approach and ensuring our partners grow alongside our company.”
